G FUEL and FaZe Workforce Up on Neighborhood-Centered Initiatives, Launching with FaZe’s Month-Lengthy Subathon
This partnership is without doubt one of the largest transactions in GameSquare’s historical past, the place FaZe Media will obtain an fairness element in G FUEL as a part of the contract, additional aligning the 2 corporations’ core community-focused values and fostering deeper collaboration to drive progress and engagement inside the gaming ecosystem. This marks FaZe Media’s first long-term sponsorship deal, highlighting the model’s dedication to constructing sustainable and impactful relationships inside the trade.
“Reuniting with G FUEL is a full circle moment for us,” mentioned FaZe Banks, CEO of FaZe Media and founding father of FaZe Clan. “As we focus on reconnecting with our roots, this partnership represents more than just a business deal”it’s a revival of the legendary history from the OG FaZe days. We’re excited to kick off this new chapter with G FUEL and look forward to creating content and new products together.”
To kick off the partnership, G FUEL would be the presenting sponsor for the FaZe Clan Subathon, a month-long streaming marathon working in September. Throughout the Subathon, the FaZe Home might be renamed the “FaZe G FUEL House” as an homage to FaZe Clan’s unique NYC home that G FUEL sponsored again in 2014. The Subathon occasion will set the tone for the renewed partnership, showcasing the facility of UGC and the affect of FaZe’s creators. FaZe Media and G FUEL can even launch in-person collaborations and co-branded merchandise all through the partnership to additional solidify the synergy between power drinks and gaming tradition.
“I’ve always felt that the original G FUEL and FaZe partnership was best-in-class, so working with Banks and the FaZe team to reignite this collaboration and deepen our relationship within our diverse community of fans, customers, creators, and partners is exciting. This comes at a perfect time; with FaZe pushing boundaries and nurturing the next generation of content creators, we are continuing to innovate with new products and categories to meet the needs of our evolving customer base. As our partnership takes shape, we’re excited to drive engagement across the global gaming and creator communities,” mentioned G FUEL CEO
The partnership emphasizes a strategic concentrate on content material from FaZe’s renewed expertise roster, which has been attracting quickly rising audiences with dwell streaming viewership tripling in
G FUEL has a robust report of profitable creator partnerships, crafting genuine, trend-setting formulation for gaming tradition fans. This collaboration builds on a celebrated lineup of influencer-driven creations, together with hits like Jynxzi, PewDiePie, Ninja, Butters, FaZe Rug, and extra, paving the best way for future product launches and giveaways. An early adopter, G FUEL continues to be a frontrunner in bringing communities the most effective merchandise, collectibles, and experiences for popular culture, gaming, and way of life fans.
With FaZe’s heightened concentrate on bringing the model again to its origins, reuniting with G FUEL is a pure step in reviving the true that means of FaZe.
About G FUEL
G FUEL is a game-changing, performance-driven various to straightforward power and hydration merchandise. Based in 2012, G FUEL boasts an expansive, Zero Sugar product lineup that features its signature Power Method in powder tub, stick packs and ready-to-drink cans, a powdered Power + Protein Method and powdered Hydration Method. G FUEL maintains the trade’s largest and most passionate group of followers, with a world social media footprint of over 500 million followers and product distribution to over 125 nations. Due to its years of confirmed success and resonance in gaming and leisure, G FUEL has cast iconic partnerships with popular culture creators, skilled athletes, main recreation publishers and internationally-recognized leisure studios.
Be part of the motion at present at GFUEL.com and observe us on social media @GFuelEnergy.
About FaZe Clan
FaZe Clan is without doubt one of the most outstanding and influential gaming organizations on the planet. Created by avid gamers, for avid gamers, FaZe started in 2010 by a bunch of web children who turned their ardour right into a profitable profession path and shaped a die-hard group alongside the best way. At the moment, FaZe Clan represents an unlimited roster of creators who intention to encourage the subsequent era in making their goals a actuality.
FaZe operates throughout a number of verticals designed to reimagine gaming, sports activities, tradition and leisure. FaZe has partnered with blue-chip manufacturers comparable to Porsche, GHOST ® and McDonald’s (NYSE:), and record-breaking vogue and way of life collaborations that includes Nike (NYSE:),
For extra data, go to www.fazeclan.com, and observe FaZe Clan on Twitter, Instagram, YouTube, TikTok, and Twitch.
About GameSquare Holdings, Inc.
GameSquare’s (NASDAQ: GAME) mission is to revolutionize the best way manufacturers and recreation publishers join with hard-to-reach Gen Z,
To study extra, go to www.gamesquare.com.
Media Relations
G FUEL
E-mail: gfuelpr@thestorymob.com
FaZe Media:
Cellphone: (254) 855-4028
E-mail: pr@gamesquare.com
