by Calculated Danger on 5/01/2024 07:33:00 PM
Wards Auto launched their estimate of sunshine automobile gross sales for April: U.S. Gentle-Car Gross sales Trudge Together with Tepid Progress in April (pay web site).
Affordability continued to dominate the gross sales combine as features in entry-price CUV and automotive segments greater than offset downturns recorded in most different segments. Whereas the SAAR and the day by day promoting fee had been up, uncooked quantity declined year-over-year as a consequence of April 2024 having one fewer promoting day than in 2023. Gross sales within the first 4 months of 2024 totaled 5.1 million models, up 3% from January-April 2023’s 4.9 million.
This graph exhibits mild automobile gross sales since 2006 from the BEA (blue) and Wards Auto’s estimate for April (pink).
Gross sales in April (15.74 million SAAR) had been up 1.6% from March, and up 0.4% from April 2023.
The second graph exhibits mild automobile gross sales for the reason that BEA began maintaining information in 1967. 
Gross sales in April had been barely above the consensus forecast.
