Sequence, the all-in-one platform for constructing Web3 video games, has partnered with Google Cloud Market to widen its attain to sport builders.
This milestone brings a complete suite of Web3 improvement instruments and options on to sport builders, simplifying the mixing of blockchain expertise into their video games.
Sequence shall be listed on Google Cloud Market as an built-in supplier of Ethereum Digital Machine (EVM) expertise to Google Cloud clients, mentioned Michael Sanders, cofounder and chief storyteller, in an interview with GamesBeat.
Google Cloud Market allows software program distributors to supply their services and products instantly by Google Cloud, offering a handy platform for customers to find, buy, and deploy software program options.
By making Sequence (a division of Horizon Blockchain Video games) obtainable on Google Cloud Market, builders can now leverage progressive blockchain expertise to reinforce consumer acquisition, monetization, and retention as a part of the total suite of their sport’s backend.
“We launched on Google Cloud Marketplace as the integrated provider of EVM technology,” Sanders mentioned.
Sam Barberie, head of technique and partnerships at Sequence, in an interview with GamesBeat that Google vetted the blockchain ecosystem and noticed Sequence as a pacesetter in fixing Web3 sport improvement issues.
Barberie mentioned, “The benefit is now that we’ve gone live and we both have the opportunity to help integrate Web3 and EVM for every Google Cloud Client. And so now that we’re on the marketplace and the Sequence stack is built on Google Cloud. We’ve already had a deep integration with the Google Cloud ecosystem for a while, but it means that developers can just get access to Sequence and begin the integration for any game, like be an existing triple-A developer wanting to integrate with Web3, or a new studio that is building a game with Web3 capabilities for the first time.”
Google additionally has a relationship with Aptos, however many of the world blockchain exercise is in EVM and that steered Google in Sequence’s path, Barberie mentioned.
“EVM is the go-to tech here,” he mentioned. “It has the largest developer ecosystem.”
The context
Builders globally are integrating Web3 into present and new video games to reinforce developer economics and reward gamers. The gaming trade has a variety of challenges.
Barberie mentioned, “Last year, Google Cloud focused on leveraging blockchain technology to solve what they saw as universal developer problems, where user acquisition costs are up 431%, development costs are up 20% and player spend is up only 1%. They’re thinking of Web3 as a way to harness and accelerate the market. So Google aproached us.”
Sport makers who combine Sequence notice important adjustments in sport efficiency, together with 4.5 occasions day 30 retention, 7.2 occasions common income per consumer, and 20%-plus incremental income.
Sequence leverages the advantages of Web3 for all gamers throughout platforms with invisible pockets options, enhance participant acquisition with focused analytics and advertising instruments, and retain customers with customized loyalty rewards.
The corporate mentioned it might probably improve monetization by 4 occasions with app-store-compliant marketplaces, numerous and gamer-friendly cost choices, and cross-platform buying and selling.
And Sequence will help devs make the most of a complete web3 gaming backend stack, real-time blockchain information entry, and seamless integration with widespread sport engines like Unity and Unreal Engine throughout units. Sequence SDK suite can be the primary EVM-based verified resolution on each Unity Asset Retailer and Unreal Engine Market.
“We’re excited to bring Sequence to Google Cloud Marketplace,” mentioned Greg Canessa, president and COO at Sequence, in an announcement. “This collaboration empowers game developers to leverage the player and developer benefits of Web3, allowing them to focus on creative execution and delivering amazing games. Our vision of dynamic, living games and solutions that solve universal game developer challenges aligns with Google Cloud, and we’re pleased to support game developers in building visionary experiences.”
The Sequence platform helps all EVM chains, together with layer 1s, layer 2s, and layer 3/app chains. As the only and most complete Web3 improvement platform, Sequence is constructed for flexibility and is trusted by sport publishers and studios, Sanders mentioned.
“Bringing Sequence to Google Cloud Marketplace will help customers quickly deploy, manage, and grow the Web3 game development platform on Google Cloud’s trusted, global infrastructure,” mentioned Dai Vu, managing director for market and ISV GTM Packages at Google Cloud, in an announcement. “Sequence can now securely scale and support customers on their digital transformation journeys.”
Sequence has 65 staff. It powers hundreds of sport builders who’ve tens of millions of gamers. There have been $5.3 billion in transactions utilizing Sequence’s expertise.
Sequence helps onboard, monetize, develop, and retain gamers with its Web3 expertise. From collectibles and ownable rewards to totally on-chain experiences, Sequence’s easy-to-integrate platform solves blockchain complexities, so builders can give attention to artistic execution and delivering superb participant experiences. Sequence is backed by Take-Two Interactive, Ubisoft, Xsolla, Bitkraft, Brevan Howard, Coinbase, Polygon, and extra.
Ubisoft is utilizing Sequence for a few its Web3 video games.
