Name of Obligation: Black Ops 6 had its largest three-day opening gross sales within the 20-plus yr historical past of the franchise, Microsoft introduced in its earnings name right this moment.
Satya Nadella, CEO of Microsoft, mentioned within the first quarter earnings name right this moment, “Last week’s launch of Black Ops 6 was the biggest Call of Duty release ever, setting a record for day one players, as well as Game Pass subscriber adds on launch day. Unit sales on PlayStation and Steam were also up over 60 percent year-over-year.”
The sport is the primary Name of Obligation made throughout 4 years in fairly a while, as Treyarch and Raven Software program — two leads of 9 studios that labored on the sport — had extra time than the same old three years to arrange the title. And it’s fortunate for Microsoft as that is the primary launch below its possession because it acquired Activision Blizzard final yr for $68.7 billion.
Matt Cox, senior vice chairman and normal supervisor of Name of Obligation, mentioned in a press release, “Thank you to our players around the world for making Black Ops 6 the biggest Call of Duty launch ever. Our goal from the start has been to bring this great game to as many players as possible wherever they are, however they play. Black Ops 6 is an amazing game, and the response from the Call of Duty community has been incredible. This is only the beginning. Nuketown is only days away and Season 1 is right around the corner. We’re just getting started.”
This additionally occurs to be the primary Name of Obligation sport launched on opening day on Microsoft’s Xbox Sport Move subscription service, the place gamers can entry the sport on the upper subscription tier.
As of October 2023, Name of Obligation bought extra 425 million copies in its franchise historical past, and it had 100 million month-to-month lively gamers throughout all platforms. The franchise generated $30 billion in income by 2022. Proper now, Name of Obligation requires 1000’s of builders throughout 9 studios to make yearly, and that’s actually the benchmark for the sport business on the most important that triple-A can get.
